December 01, 2015

Creating Confidence and Work Readiness in Scotland

The first Learning for Life initiative in Europe was launched in Scotland in 2015. The program was focused on providing confidence and work readiness, as well as changing youth’s attitudes towards alcohol. A survey was executed to understand community impacts.

Since the launch of the program, 90% of the graduates who responded to the survey said that Learning for Life™ made a positive impact on their self-confidence, their skills, and their knowledge and motivation to work. Also, of the volunteers who were surveyed, 80% of them said that involvement with Learning for Life™ had positively impacted their job satisfaction and pride in working for Diageo. Also, 63% of program participants expressed that their attitude towards alcohol had changed as a result of having benefitted from Learning for Life™.